ItsNotAI. The verifiable label for non-AI creative work

Empowering human creativity in the age of AI.

Learn more about our mission to protect creativity in the age of AI.

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Submit your work in under 2 minutes for review.

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Check the authenticity of an existing ItsNotAI label.

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ItsNotAI. The verifiable label for non-AI creative work

Empowering Human Creativity in the Age of AI.

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We aim to protect the value, authenticity and voice of original artists. Let’s join hands to defend human creativity from AI competition.

Submit your work in under 2 minutes.

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Check the authenticity of an existing ItsNotAI label.

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ItsNotAI helps creators and brands stand out by indicating their work was not generated by AI.

Each label is backed by a verification process combining our AI detection engines alongside human review.

ItsNotAI helps creators and brands stand out by proving their work was not generated by AI.

Each label is backed by a verification process combining multiple AI detection engines alongside human review.

Key Features

Stand out from AI content

Creative work deserves to stand out. Build authentic connections with your audience.

Trust through technology

Multiple AI detection engines perform a first evaluation, which is followed by a human review to maximise accuracy.

Easy to use

Show your ItsNotAI labelled content across platforms and marketplaces. It comes with an unique ID verifiable anytime.

How to get your ItsNotAI label:


1.

Project Submission

Upload your work along with supporting materials for review.


2.

AI Detection

The content is analyzed using advanced AI detection tools to check for signs of AI generated content.


3.

Expert review

An expert human reviews it to strengthen the accuracy of the final decision.

As AI-generated content floods the internet, it’s becoming harder for audiences to recognize what’s genuinely human-made.

ItsNotAI is an easy and verifiable way to denote non-AI creative content.